Odin Soho Flagshipstore

New York, USA

You can never have too much Odin. Named after a Norse god and known for its fantastic service and style, this NoLita outpost is where elegance, streetwear and accessories converge—just for men, that is. That’s right, this upscale Lafayette Street lifestyle store is menswear only—bags, rings, jewels, fragrances, gift items, and books–none of them designed for the ladies, though definitely the reason for much adoration from them. The creative clientele frequenting Odin browse through deconstructed selections including unconventional wool blazers with asymmetrical details and the coolest belt buckles you’ve ever seen. Basics like hip t-shirts, classic button-downs, pullover hoodies, zip-up cardigans, shoes, and designer jeans are aplenty, and featured brands include Rag and Bone, Thom Browne, Paul Smith, Duckie Brown, Engineered Garments, Trovata, and Surface to Air, among others, make it ever-so-easy to OD on Odin.